Projects

Here are just a few of things I've had the chance to work on over the past couple of years. This is just a small look into the work I can do. If you'd like to see what I'm into check out the passions page next.

Writing Samples

Akrete Cannabis Newsletters

Creator

I helped establish a weekly newsletter on breaking news in the cannabis industry to help solidify Akrete as a cannabis industry leader.

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United Airlines Press Release

Student Project

This is a mock press release written for United Airlines announcing new safety guidelines for the COVID-19 Pandemic.

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Op-Ed Paper

Student Assignment

If there's one thing I'm passionate about, it's brands. Check out this Op-Ed I wrote about the recent trend brands have been following and why it could be detrimental to a brand image.

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Multimedia Samples

Dunkin' Ad Campaign (Awarded best brand strategy by Dunkin' Executives)

Student Assignment

It’s a known fact that America runs on Dunkin’ but why do American’s stop running in the afternoon? This summary will look into one of America’s most known coffee shops, Dunkin’ and discuss their most recent business problem and Black Coffee Creative’s answer that will get America running all hours of the day.

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Old Spice 1937

Student Assignment

How do you sell a "man's" deodorant to women? Here's my groups creative solution to a stinky situation.

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Garden Remedies Cannabis Ad Concepts

Work Project

Our client came with a simple ask, "How can we make a trip to Garden Remedies apart of the average Bostonians day?" The To-Do list was our answer.

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Research Samples

Archdioceses of Chicago Focus Groups

Student Project

The Archdiocese of Chicago came to us with one problem: How to get young people to come back to church? Here is the final report of the research and focus group I helped conduct to answer this question.

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Music and Media

Student Project

As a society we can't avoid the fact that the way we listen to music is changing. What does this mean for media placements and advertising?

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Vaping Epidemic and Advertising

Student Project

America is facing a big problem. The rise of E-Cigarettes and vaping is directly impacting the American youth and unethical advertising practices are playing a big role in the epidemic.

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